
easyGym, the new fitness club concept from Stelios, the founder of easyJet is launching a brand new 1.5 million pound gym on the High Street in Kings Heath, Birmingham due to open in November 2012 and creating more than 25 local jobs in the process!
- The investment package will see the transformation of the old “bed warehouse” unit into a state of the art gym, which will be home to the latest top of the range equipment from Precor
- As well as large free-weights, cardio and resistance areas, there will also be a full group exercise studio offering an extensive class timetable, including Zumba, Body Combat and Yoga
- There is also the option to add on a cardio entertainment pack, which includes work out guides, iPod integration, TV channels, internet browsing & more
- With extensive opening hours (6am-11pm weekdays & 8am-8pm weekends), memberships are available to buy now and are priced from £11.99
- If you sign up before the gym opens in November, local people can save the £25 joining fee and then go on to save a further £4 a month for the first three months
- And what’s more new members will also receive the entertainment pack free for the first month
- Kings Heath will be the third easyGym to launch, following the success of its other gyms in London and Slough, with ambitious growth plans to open a further 10 gyms per year for the next 5 years in the UK, as well as additional plans to expand throughout Europe
In a statement easyGym’s CEO Paul Lorimer-Wing, said:
We’re ripping up the rule-book in the fitness sector by ensuring easyGym members only pay for what they use. Our no-contract, no-nonsense model puts members at the centre of everything we do and ensure we work hard to keep them. With no contract members can leave when they want; so the service has to be fantastic and second to none. The Olympic and Paralympic Games have hopefully inspired a new generation of fitness enthusiasts and we hope they will see the value in our low price, flexible memberships.
Gym Facts:
- Large free-weights and resistance area.
- The gym will be kitted out with the top of the range gym equipment from Precor.
- Fantastic class timetables, to help you bop, jump and punch your way into fitness, with fab classes such as Body Combat, Zumba and Yoga!
- The cardio area will offer an entertainment pack, which includes work out guides, iPod integration, TV channels, Preva Net internet browsing & more! All members will get this entertainment pack FREE for their first month of membership & can opt in to pay £1.99 per month thereafter.